Karomovess × yomesocial
Video content production for a pilates instructor's personal brand
Karolina teaches pilates at Warsaw studios and is building her own brand on social media. We filmed content for her at an event and during two shoot days. Within a month, the reels alone collected 12k views, and the best one 10,200. 77% of the audience were women — exactly the group Karolina wants to reach.
- Industry
- Fitness / pilates
- Scope
- Video content: an event and shoot days at studios
- Production
- 1 event and 2 shoot days, 9 videos
“Working with yomesocial was a really great experience for me. At my pilates events, I want to show not only the workout itself but also the emotions, the atmosphere and that unique energy that appears during the sessions. The guys picked up on that perfectly. During events, including one for Mercedes, and during my workshops, they managed to capture exactly the moments I wanted to preserve. The details, the smiles, the focus, the movement and the whole atmosphere of the event. The materials turned out beautifully and fit perfectly with how I want to build my brand. Thanks to them my social media gained a lot more life, and my audience responded really well to the content. What I appreciate most is that yome doesn't treat filming as just another job. They really feel the vibe of the brand and know how to translate it into images. Thank you for the beautiful shots and your commitment 🤍”
karomovess · pilates instructor
Review translated from Polish.
The challenge
Karolina teaches pilates at several Warsaw studios and wants to build a recognisable personal brand on social media. She has neither the time nor the equipment to regularly film good content, and phone videos don't capture what her classes look like. She needed content that shows her work in a way that attracts new students.
What we did
We filmed Karolina at an event and during two shoot days at the pilates studios where she teaches. We wanted to capture the movement, focus and atmosphere of the workout, not just the exercises. From the footage we edited 9 videos for her social media. Most of the views that month came from reels watched mainly by women.
The result
- Best reel: 10,200 views
- 12k reel views in a month
- 9 videos from one event and two shoot days
- 77% of the audience are women
- Footage from an event featuring the Mercedes brand
How does the collaboration work?
- 01
We define what the brand should show and who it's talking to.
- 02
We schedule a shoot day at the studio where the instructor teaches, or at an event.
- 03
We film the workout, the movement and the atmosphere of the class.
- 04
We edit a set of reels and short videos for social media.
- 05
We deliver the finished materials ready to publish.
Videos from this project
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